Winning the King’s Award for Enterprise has been absolutely transformational for Sole Bliss. To receive this recognition for our international trade success validates everything we’ve worked towards since launching in 2017—proving that British innovation can solve real problems and compete on the global stage.

Meeting King Charles III at Windsor Castle was the highlight of the experience. His Majesty was so personable and genuinely interested in our business. When he shared insights about Queen Camilla’s shoe preferences, it felt surreal. Here was the King of England providing the ultimate customer testimonial!